Deezer will go public. The French streaming service announced Tuesday its intention to list on Euronext in Paris by the end of the year, depending on market conditions. The start-up does not give yet recovery target for its IPO. In 2012, Deezer had raised € 100 million from the Russian-American billionaire Leonard Blavatnik -also owner of Warner Music- via its holding company Access Industries for a valuation of 300 million euros. Today, the start-up could be worth over one billion euros (1.1 billion dollars), according to analysts, and thus be part of the famous club unicorns. None of the current shareholders of the company will sell shares in the IPO, which will be done by creating new shares, revealed Hans-Holger Albrecht, CEO of Deezer. The start-up would have hesitated between a new financing round and IPO, and ultimately chose the latter. With its IPO, Deezer hopes to strike a blow and send a positive signal to the market, the public and investors...

The streaming market is well, evidenced by a 43% growth at the end of July 2015, according to figures just released that the National Union of Phonographic Edition (SNEP). There on the first 6 months of the year two-thirds of the digital market and 28% of the global market. With growth of nearly 66% is the subscription model that carries this momentum while revenues generated by advertising were down slightly, at -2%. Subscriptions and represent 76% of the revenue stream. And SNEP to note that the share of subscriptions in the total market turnover has doubled in a year: 22% at end-July 2015 against 12% at end-July 2014. We also find this phenomenon in the evolution of Hearings audio streaming sites such as Spotify (+ 18% between June 2014 and June 2015) and Deezer (+ 9% between June 2014 and June 2015), according to Médiamétrie // Netratings. Unsurprisingly, this strong growth is not enough to offset declines in other activities such as declining sales of physical media (-18%) and download (-15%). So that the overall market is down 6.2%.

She had not been redesigned since January 2013, but a new Apple TV is running, and many rumors already fuitent on what the Apple brand prepares for (finally) impose on the small screen. Techcrunch compiles reportedly already possible to understand Apple's plans for the sector. The new Apple TV will have a new design and a dual-core A8 processor (the one contained in the iPhone 6 and 6 Plus). Navigation is simple and intuitive. The processor, more powerful, will enable developers to build better applications...

A few months after the frenzy that surrounded the Meerkat / Periscope duo, it was the turn of a new application livestreaming video to dig its hole in the crowded market for overseas applications. While Meerkat fell into the depths of the AppStore and the power of Twitter allows Periscope stay year after year in the top 100 iOS apps in the US, younow attracting more and more teenagers since July, including a power overhaul. Classified in the 600th place of the next Apple store downloads in early June, the application now flirts around the 200th spot. Launched in 2011, it has approximately 100 million user sessions per month and over 35,000 hours of content distributed every day. Periscope has, for comparison, announced that it surpassed the 10 million users this weekend. Where his two rivals grow especially synchronization with Facebook or Twitter user contacts, younow seems eager to broaden the spectrum of linking, each proposing to indicate their interests (dance, cooking , music ...) to push the profiles that are most likely to be of interest. In addition, the user accesses an interface combining different profiles according hashtags (#jeux, #humour, #style ...). By clicking on one of hashtags, it accesses the best streams related items. Everything is done to enable the discovery of new content producers, from the kitchen to the singer budding enthusiast who shares his daily tips. A working curation that allows to significantly increase user engagement and make the service a cross between YouTube, Vine and therefore Meerkat. Rather than trying to fight with these two competitors to well above average (if not Meerkat support from a Twitter, its founders still up $ 18 million) and to engage in an expensive hunt for journalists youtubeurs renowned and best-known, younow big bet on the teenage target. No Justin Timberlake Jimmy Fallon or to amuse the gallery on the application, but millions of teenagers as there are everywhere. A target that will be willing to pay several dollars for the person she follows the live video makes him a personalized dedication. Younow fee amount on which course his commission. Where an office window Meerkat made the extraordinary (the life of a celebrity), younow confronts ordinary users of their fellows. And it works, evidenced by the shared experience Rudan on the site The Verge explains: "The community that follows us will watch us do practically anything Sometimes I fall asleep in full broadcast When I awoke, 10.. to 12h later, people are still watching, comment and even give tips. " An experience that is reminiscent of the early days of Youtube, the first platform to have UGC content makes the engine of its growth.